In March 2025, Seren Events proudly partnered with the Chartered Institute of Trade Mark Attorneys (CITMA) to deliver their Spring Conference at the Waldorf Hilton in London. With over 200 delegates in attendance, the one-and-a-half-day event brought together professionals in intellectual property for an engaging programme that combined thought leadership, networking, and creative experiences.
Our support for CITMA focused on delivering key logistical and supplier management services. Seren Events oversaw:
While CITMA managed delegate registration and communications, we worked closely with their internal team to ensure every detail came together seamlessly on the day.
To elevate the learning environment and bring delegates together in a new way, the event introduced Song Division, a team-building and creativity partner. Across a series of sessions during day one, attendees helped compose and perform a bespoke CITMA anthem, a fun, unifying highlight that energised the conference and encouraged informal collaboration.
This fresh approach to engagement was praised by attendees for breaking down barriers and setting a positive tone.
The first evening featured a stylish drinks reception at London’s iconic Sky Garden, offering panoramic city views, curated canapés and bowl food, and a relaxed networking atmosphere. This off-site element created a perfect contrast to the day’s agenda and offered guests a memorable experience in a striking setting.
From early planning through to on-site delivery, our team remained hands-on and proactive, ensuring that suppliers were coordinated, schedules were followed, and any challenges were swiftly addressed.
The event was praised for its professionalism, attention to detail, and creative energy, a reflection of our collaborative approach and commitment to delivering meaningful, high-quality experiences.
Seren Events Limited